Woman getting a manicure

Budgeting For Beauty & Wellness Costs

Arizona Federal Staff

It feels like since the pandemic, all we see on social media is #SelfCare. In fact, a study by CB Insights found that consumers are 40% more willing to try new beauty products than pre-pandemic.

Women in the U.S. spend an average of $3,756 per year on beauty products and services, with men not too far behind at $2,928 per year (Byrdie).

While this number may surprise you, we understand it's essential for people to practice self-care and feel good about themselves. So the question begs, how do you approach this new trend without breaking the bank? The answer: Understanding the costs and BUDGETING!

An average monthly beauty budget typically includes hair, nails, and skincare/makeup. Let's talk about ways to make these work with your budget. 

Salon services can take a large part of your monthly budget, depending on your hair preference. Certain hairstyles can require monthly cuts and color retouches. The average cost of a color service can cost $150 per visit, and if you include a haircut and tip, that could set your total at closer to $200! 

If this expense doesn't fit your monthly budget, you can always consult with your hairstylist about low-maintenance hairstyles. Some very trendy color treatments like balayage or some longer haircuts for men may require less upkeep. 

Nail Care
The importance of a good manicure and pedicure should never be underestimated. The experience alone can help you unwind from a stressful week and serve as a reward for all your hard work! A simple manicure and pedicure can start at $50 and run up to $100+ biweekly for more complex work. Consider your expenses and choose the service that best fits your budget and lifestyle. There are beautiful nail treatment options that can last over two weeks, so you get more bang for your buck! 

Skin Care
We all remember our grandmothers putting on their night cold cream right before bed. A proper skincare regime was as important back then as it is now, but it feels like we have to use so many more products now. This can add up fast! 

Curating a skincare routine that fits your needs is key to saving you hundreds of dollars. We often fall victim to the latest skin trends without understanding the products' effects on our skin. Consulting with a dermatologist can help you understand your skin needs and a more simpler skin routine to help you stick with your budget! A dermatologist visit will cost, on average, $150, while monthly purchases for skincare products (cleanser, serums, moisturizers, sunscreen, etc.) can be around $50 to $100.

Monthly Budget for Medium-Maintenance Routines

  • Hair: $100 (monthly retouch and cut)
  • Nails: $80 (manicure and pedicure twice a month at $50 per session)
  • Skincare/makeup: $100
  • Gym Membership: $55

Total monthly budget: $355

Monthly Budget for Higher-Maintenance Routines

  • Hair: $150 (monthly retouch and cut)
  • Nails: $160 (manicure and pedicure twice a month at $80 per session)
  • Skincare/makeup: $100
  • Gym Membership: $55

Total monthly budget: $465 

Botox, Fillers & Cosmetic Surgery

According to a study by the American Society of Plastic Surgeons, the top five cosmetic surgeries in 2020 were breast augmentation, liposuction, nose reshaping, eyelid surgery, and facelifts.

The same study confirmed that Botox had been administered over four million times and that there had been over three million procedures involving soft tissue fillers, both to reduce facial wrinkles.

Assuming there are no complications from any of these services, here are their average costs:

  • Botox: $325 to $2,400, depending on how many units are received
  • Soft Tissues Fillers (Hyaluronic acid): $684
  • Breast augmentation: $7,500
  • Liposuction: $3,000, depending on the region of the body
  • Nose reshaping: $10,000
  • Eyelid surgery: $5,000
  • Facelift: $10,000

Is your cost of beauty worth It?
There’s no right or wrong answer to this question. It’s a matter of priorities. 

What’s most important is that you become fully aware of how much your beauty regimen costs you on a monthly and annual basis and determine how to budget for it.